NSW Police unveils Stop domestic violence video campaign
NSW Police has launched a powerful new video campaign denouncing domestic violence with the message, “it’s not your fault”.
Members of NSW Police’s Domestic Violence Team used front-line experiences to write, direct and produce the community service announcement.
“Police officers attend hundreds of domestic violence incidents every day and see first-hand the impact and harm it has on families,” NSW Police Force Assistant Commissioner Mick Fuller said.
“Children are the hidden victims of domestic violence, which is why children feature so prominently in the campaign.
“There are no innocent bystanders in this space. By reporting domestic violence, you could prevent the next homicide.”
Despite previous campaigns focused on quelling the abhorrent act, in New South Wales police respond to more than 140,000 domestic and family violence incidents each year, which amounts to 380 cases a day.
The 30-second community service announcement aims at empowering and educating victims of domestic violence to come forward, emphasising the fact that it is not their fault. To view the video click here.